July 22-26th 2024


5 Days to a 15% Net Profit

Strategy, not Sales, is the Answer

The 'Next Profitability'Challenge Starts

Registration Ends July 22, 2024

Take The 5 Day 'Restaurant Profitability' Challenge!

  • Ever felt like you're fighting an uphill battle as a restaurant owner?

    ​Are you unsure of how to stand out in a crowded market? Or how to attract loyal guests?

  • Would you like for everyone that comes to your restaurant once a month to come in twice a month?

  • Do you feel trapped in your own business, like more of a manager than an actual owner?

  • Do you find yourself constantly overwhelmed with day to day operations?

  • Do you want to learn how to leverage the true levers of profitability in your business and win against all odds, even when resources are limited?

  • ​Do you want direct live access to experts who can help you identify the areas of growth in your business, overcome obstacles, and answer any question you have?

  • Do you want a proven step-by-step method to scale profitability, reignite your passion for your restaurant, and help you lead your team with authenticity and impact?

Join Josh Kopel For The 5 Day

Restaurant Profitability Challenge!

Join Today For Free!

Enter Your Details Below


The Profitability Challenge is based on the proven Restaurant Scaling System, a proven process to scale profitability, create a flood of new customers, and turn infrequent guests into regulars.

Time Sensitive: With just 40 minutes per day, this 5-day LIVE and highly-interactive Profitability Challenge will guide you through the exact steps to scale your profitability and thrive as a restaurant owner, without spending a dollar on marketing or advertising and without causing additional workload or overwhelm

Why So Many Restaurants

Struggle with Profitability

You've heard it all before, haven't you? 

Average net profit of a full service restaurant is 6% and that’s only for restaurants that actually make a profit…

I was a restaurant owner/operator myself with restaurants in every tier of dining.

The folks I trusted the most (accountants, bookkeepers, consultants, etc) kept telling me that the solution to my profitability issues was to increase sales.

And so I did…

From $975k to $1.3M to $2.6M…

And we still didn’t make any money. As our revenue scaled, so did our expenses.

This cycle continued for years.  

How many times have you hit your sales goal and the profitability goalpost gets moved again?

So I got desperate…

I fired the GM and took over day to day operations, I cut labor to the point where the restaurant was barely functioning and, ultimately, I still didn’t make the money I deserved to make and I was less free than I’d ever been. 

That’s when I became a student of the game. I tried thousands of things to scale profitability and, fortunately, several worked. 

They didn’t work for just one location, they worked for all of them–across every tier of dining.

I finally made the money I deserved. Our businesses were wildly profitable. I escaped day to day operations. And I became the leader my team, my family and my community deserved. 

The Life You Want, The Marriage You Want... The Family That You Want, Is Going To Be Fueled By The Business You Build…

The Secret Sauce

Here's the thing nobody told me...

I was fueling a broken machine

Sales are not the solution for your business, strategy is.

This Challenge was built to help you create the most profitability version of your business TODAY. 

You don’t need to make more money to MAKE MORE MONEY.

Stop waiting for a better tomorrow and build the business of your dreams today

The Power Of A Proven Plan

Here’s the great news…

Every problem in your business is a solved problem.

Restaurants have been around for THOUSANDS of years and every conceivable problem within your business has already been solved.

There’s nothing to figure out…

We’re simply going to pair your current problem with an existing solution.

Yes, it’s that simple.

Restaurant Scaling System: A New Paradigm

That's why I've created the 5-Day Restaurant Profitability Challenge. 

This isn't just another coaching program...

It's a battle cry for every restaurateur who's tired of being overwhelmed and earning less than they deserve. 

We’re going to begin the journey that takes you from restaurant manager with equity to a true business owner doing only the things that you can do. 

We’re going to pare down to only the essentials, giving you the tactics, tools, and strategies you need to scale profitability.

Most of us were trained as restaurant managers and so we still function in that capacity in our businesses. 

I’m going to teach you what the best restaurateurs in the world do to achieve Freedom of Time, Financial Freedom, and Freedom from Overwhelm.

I was you. I am you now and what we’re going to do over the next 5 days will transform the way you think about yourself, your role in your business, and how your team and community see you. 

Your Transformation Awaits

You'll learn:

  • How to create the most profitable version of your business TODAY

  • How to create a flood of new customers

  • ​How to scale customer frequency

  • ​How to scale event and catering sales

  • How to scale gift card sales

  • How to escape day to day operations

  • How to eliminate overwhelm

Just like I transformed myself and my restaurants, you too will rise.

"This is it...make it or break it! If you get this right you'll finally have success in the palm of your hand...

...mess this up and you'll never get out of this hole."

This was the single thought that ran

through my head.

Adopting a proven process and leveraging the winning strategies of others became the highest leverage, and most important action for my growth.

The Challenge Community

But you won't be doing it alone. You'll be part of a community of fellow
restaurateurs, all just as committed as you are to thriving in 2024.

You'll share your struggles, your victories, your setbacks, and your breakthroughs.

You'll find that the collective energy of a group of restaurant owners can move mountains.

And you'll realize that your story has the power to inspire others to take up their own journey.

Your Journey Starts Now

So, are you ready to turn the tables?

Ready to transform your perceived weaknesses into your greatest assets?

Ready to not just join the game but to change it?

This is your moment.

Your opportunity to rise, to fight, to win against the odds.

This is your chance to embrace
a proven plan for profitability and take your seat at the table.

The Time Is Now

Don't let this moment pass you by.

The world needs independent restaurants, and it starts with you.

The clock is ticking, and the world isn't going to wait for you to make up your mind.

Take the leap. Embrace the challenge.

Become the restaurant hero that you were always meant to be.

This 5-day Profitability Challenge empowers restaurant owners to scale profitability, without spending a dollar on marketing or advertising and without causing additional workload or overwhelm.

There’s a few things you should know

about this challenge:

1) It’s 5 days

At the end of those 5 days, if you've followed along and done the work, you'll have adopted a proven process to scale profitability, learned marketing hacks to create a flood of new customers, and learned a system that turns infrequent guests into regulars

2) It’s LIVE

The training days are not pre-recorded "fake" lives. I want to get to know you, I want to be able to answer your

questions. I want this process to be as easy, simple and straightforward as possible. My #1 goal is to help as

many of you cross the finish line as possible.

3) It’s free (wait, what)

Yep it’s free -- As you get to know me, you’ll learn I believe the best way to grow a coaching business is by

providing value in advance of a sale. I know this stuff works, and I know that if you go through this challenge

with me, then you’ll probably want to keep working with me and see what else I have to offer.


Restaurants Helped To Scale


Generated in Additional Profit Through the Program.


5-Star Testimonial Videos

Challenge Schedule

North American Times

Live Challenge Topic

Monday, July 22nd

10am PST | Canada/US

🔥 DAY 1 - 3 Keys to Scaling Profitability

Tuesday, July 23rd

10am PST | Canada/US

🔥 DAY 2 - The Perfect Sales Strategy

Wednesday, July 24th

10am PST | Canada/US

🔥 DAY 3 - Scale Income

Thursday, July 25th

10am PST | Canada/US

🔥 DAY 4 - Diversify Revenue Streams

Friday, July 26th

10am PST | Canada/US

🔥 DAY 5 - Scale Awareness & Customer Frequency

How It Works

Each day during the challenge we will stream LIVE into a zoom room. All you have to do is

head over to your email at the time of the call, open the zoom link we send you and we'll

be there streaming live (don't worry we'll send reminders too)

During these 40 or so minutes Josh will go in depth on how to
scale the profitability of your restaurant.

Engage with Josh, as well as fellow challenge members inside the private FB group.

And if you fall behind, don't worry! All the calls are recorded and will be available to members inside of the FB group.

By the end of the challenge you will have all the training and support you need to scale profitability and a cohesive marketing plan to drive new customers and increase customer frequency.

What Others Are Saying

Here's what some of my coaching clients
had to say..

Tarje saw a 10x ROI from investing in the
3 Keys Program

"Josh possesses a unique blend of expertise in both marketing and the restaurant industry, making him an invaluable sparring partner. Within 90 days of beginning the program, we saw a 10x ROI. Collaborating with Josh has enabled us to effectively structure our marketing efforts and prioritize what truly matters, while eliminating the unnecessary. We’ve never been more efficient or more profitable.”

Tarje Haakstad / Founder / Dognville

Ryan revenue by 14%, reduced labor by
20% and doubled event sales

"Josh's program and guidance have been instrumental in achieving remarkable results for our business in a very short amount of time. With his expertise, we saw a 14% increase in revenue year over year, while efficiently reducing labor costs by 20%. Thanks to his assistance in crafting an appealing and easily implementable private events package, our bookings for private events skyrocketed by over 100% compared to the previous two years. Josh's continuous availability for support, along with the collaborative atmosphere among other owners in the group, make the entire experience fantastic."

Ryan Miller / Founder / Dundee Dell

Louis scaled monthly sales by 10% in the
first month of the program

“Working with Josh has been a game-changer for my restaurants. His marketing insights have been a revelation, streamlining our approach and creating an environment of accountability. His guidance has led to a more efficient structure, increased sales by 10%, and expanded my thinking process, pushing me to excel within the hospitality industry. Josh's program also connected me with other industry professionals, providing invaluable perspectives on challenges and solutions. He pushed me to tackle open tasks and streamline operations, allowing me to focus on critical aspects of the business."

Louis Grayson / Founder / Ramen Lab Eatery

Daniel scaled revenue by
37% in 90 days

"Under the strategic guidance of Josh, sales this year are up 37%, and guest averages increased from $55/person to $65/person. I also went from being a workhorse in my own business to being an owner. Using his templates, I was able to effectively delegate the tasks that used to suck time out of my day. Finally, I cannot stress how helpful the other participants of the program have been to our business. The ability to get feedback on how well an initiative or system works from a dozen other operators in real time is invaluable."

Daniel Auffenberg / Founder / Dorothy's Cocktail & Oyster Bar

Ani and Cesar scaled revenue by 40% and increased their average spend by 50%

"Under Josh’s mentorship, we’ve experienced tremendous growth, increasing revenue by almost 40% compared to the previous year. Our event bookings also soared by 60%, and we have successfully grown our social media presence by 10k followers in just six months. Additionally, Josh's insights and training tools have led to improved operational efficiency and an impressive increase in our per customer average spend, reaching $75 to $80 per person from the initial $55. We managed to reduce overhead and expenses, making our business more sustainable."

Cesar Zapata & Ani Meinhold / Founders / Phuc Yea

Diana doubled revenue with a

38% profit margin

"I cannot emphasize enough how much Josh has helped transform our business. We have seen a 13% increase in customer frequency and a 10% increase in our customer check average. He helped us streamline our menu offerings, optimize pricing, and enhance the overall dining experience.There is a sense of community surrounding the program. It is both supportive and yet challenged me to think outside the box. Josh also introduced a game-changing catering package that increased the average price of private events by 50% and we doubled event bookings."

Diana Lakich/ Founder / Ben Franklin’s Taproom

Melanie achieved a 100% ROI in
the first 30 days

"The passion that Josh has for my restaurant to be successful is so evident in our Momentum Calls. His commitment to problem-solving, constructive feedback, and the craft of the industry, becomes tangible evidence very quickly. We covered the cost of the program in the first month. His expertise when it comes to menu strategy that scales profitability is reason enough to invest in his program."

Melanie Phelan / Founder / Sunnyside

Matthew increased revenue per event by 50% and doubled bookings

"Josh is a fantastic coach! He brings a wealth of industry knowledge and helps us make smart, strategic decisions that directly impact our bottom line. He considers the complexities of our brand and market, giving advice that has helped us double our revenue & achieve a profit margin of 38%. With his help we’ve become more efficient, stronger leaders who better delegate to our talented team, giving us the time to both grow our business and live our lives beyond work."

Matthew Jacobs / Founder / Marquee Steakhouse

Join Josh Kopel For The 5 Day

'Restaurant Profitability' Challenge!

Frequently Asked Questions

What is the daily schedule for the challenge?

The challenge takes place over 5 days. We have calls every day and each call takes

place at 10am PST (Canada/US Time)

Monday - Call 1

Tuesday - Call 2

Wednesday - Call 3

Thursday - Call 4

Friday - Call 5

How much time will it take each day?

Each call takes approximately 40 minutes.

How do I access the content?

Everything takes place inside a private FB group, with the live calls being done on zoom. You will get access to

the group as soon as you sign up. In the group we'll announce the live daily calls and upload the recordings. Also this is a great way to network with fellow challengers and help each other along

the way!

How long do I have access?

You have access to the group during the challenge and for one week after it ends.

2023 FLO Hospitality Solutions, Inc

©2023 richmondinh.com Privacy Policy | Terms

This site is not a part of the Facebook website or Facebook Inc. Additionally, This site is NOT endorsed by Facebook in any way. FACEBOOK is a trademark of FACEBOOK, Inc.

DISCLAIMER: The sales figures stated are from myself & my clients. Please understand my results are not typical, I’m not implying you’ll duplicate them (or do anything for that matter). Income is not guaranteed. Depending on your level of commitment, you may make less, the same or more than the examples in this case study. Your results will vary and depend on many factors …including but not limited to your background, experience, and work ethic.