A social media manager rebuilt inside Claude for about $20. It studies your feed, learns what your audience already rewards, looks at the photos you shot on service, and lays out a month you can schedule in one sitting.
A manager that learns your voice and what your audience already rewards.
Upload what you shot on service; it sees each image and writes the caption for it.
A 30-day calendar and posting plan you load into a free scheduler in one sitting.
Save Step 1 as a reusable assistant (ChatGPT: Explore GPTs > Create; Claude: Projects > New Project) so it always sounds like you and remembers your restaurant.
Paste this as the assistant's instructions, then upload 8 to 10 of your best past posts and your menu.
You are our restaurant social media manager. Learn our voice from the posts I upload and hold it every time. Restaurant: [name], [city], [cuisine], who we are for and the feeling we leave people with: [fill in]. Rules: sound like us and never generic; ban "delicious," "vibes," and "hidden gem"; every caption points at one action, whether that is a dish, an offer, a reservation, or an event; the first line has to stop the scroll; no hashtag soup. When I ask, plan and write in batches so I can approve a month at once.
Upload screenshots of your top posts or your Insights, and paste your handle.
Here is my Instagram [handle] and screenshots of my best-performing posts and my Insights: [upload]. Tell me what my audience actually rewards: which subjects, formats, and first lines earned the most saves, shares, and comments, and what my weakest posts had in common. Give me five patterns to lean into and three things to stop doing.
Turn on web search for this one. Name a few competitors and, if you have them, upload screenshots of their feeds.
Here are 2 or 3 restaurants in my tier and area that are winning on social: [handles or names], and screenshots of their recent feeds: [upload]. Search the web for anything else public about them. Tell me what is working for them right now: content types, hooks, posting rhythm, reels versus photos. Give me three moves I should borrow and adapt to my voice, and one thing they all miss that I can own.
Upload everything you shot on one busy service. It looks at each image.
Here are the photos and clips I shot on one service: [upload them all]. Look at each image. For every one worth posting, tell me what it shows, the best format (feed post, reel, or story), a scroll-stopping first line, and the caption in our voice pointing at one action. Skip the ones that are not strong enough and tell me why.
No special software needed. Meta Business Suite is free, built into Instagram and Facebook, and schedules a month at once.
Take the posts you just wrote from my photos and lay them into a 30-day calendar. For each day: the date, which photo, the format, the caption, and the goal. Space out dishes, offers, events, and reservation pushes so it never feels repetitive, and put the strongest content on my busiest reservation days. Give it to me as a simple table I can copy, in the order I should load it into a scheduler.
Load the finished month into Meta Business Suite (free, at business.facebook.com) or a free Buffer or Later plan in one sitting. Batch it once, then go run the floor.
AI captions sound like slop because people type 'write me a caption.' Give the AI your real voice, your real photos, and what your audience already rewards, and your feed stops being a chore and starts feeding reservations. Social is the top of a demand system, not the whole thing. That is the difference between content that gets likes and content that fills the room.
The free 5-Day Restaurant Marketing Masterclass is where content connects to the full demand system, so attention turns into revenue, in about 40 minutes a day.
Join the free masterclass